You can’t afford to miss out on an opportunity to shine and your cover letter provides you with another way to showcase your value offer and give the reader more clarity about why you’re the perfect candidate for the role you are pursuing. Make sure that these 3 key areas are included in your mid-management cover letter by checking all the boxes below:
Critical Component #1: Cover Letters Are Brief
A well-written cover letter can be vital to your job search success and statics show that almost half of recruiters surveyed say that not having a cover letter could get your job application rejects.
Your cover letter is another tool you can use to set yourself apart by linking the brand story in your resume with where you are headed in your career by giving the hiring manager / recruiter fresh insight into your value + qualifications.
- Your cover letter should be less than a full page.
- Focus on direct areas of alignment between your next employer and your value.
- Do not touch on every experience and qualification covered in your resume.
Critical Component #2: Cover Letters Provide Fresh Information
Reinforce a robust opening by bringing your strong skills and qualifications to the forefront. Your cover letter is not a verbatim repeat of your resume.
- Use your first few sentences to provide a snapshot of who you are and why you are the best candidate for the role.
(i.e., I have always had a love for the written word, learning to read before my fourth birthday and writing short stories in middle school. For the past two decades, I’ve leveraged my deeply rooted passion for writing to help mid- and senior-level job seekers put the stories of their careers on paper to achieve the next-level of career success. I would love to do the same for you.
- What does your next employer gain by hiring you? What the value you bring to the table that another candidate doesn’t have?
- Help the reader connect the dots as to why they call you for an interview.
- Outline how you are a fit for the role using bullet points —avoid making your cover letter look like a laundry list by using no more than 3-5 bullets.
- Let your unique voice shine through but keep the tone profession.
Critical Component #3: Make the Closing to Your Cover Letter Count
After you have provided the reader with a bird’s eye view of your value + key success stories, be sure to close your letter with a call to action to help move the process forward. Rather than simply thanking the individual for their time and consideration, reinforce your candidacy within your closing + call to action.
- As your Career Storyteller + Hidden Job Search Coach, I bring up-to-date writing solutions and job search strategies to help stack the odds in your favor via a structured approach to branding, the telling of your unique career story, and the actions needed to navigate a competitive market. I welcome the opportunity to explore my potential contributions further via a more personal discovery call. Until then, thank you for your time, interest, and consideration of my credentials. I look forward to speaking with you.
Your cover letter is less formal than your resume but that doesn’t mean it the tone should be casual. Every word used should still emanate professionalism and highlight the value you bring to the role you are pursuing.
Here are 4 more writing hacks that will help you transform your cover letter.